The proposal from Upsala Ekeby to produce glass and silverware gave rise to considerable discussion, since it raised the principle of using tho World Heritage Emblem and depictions of World Heritage Sites for commercial purposes. There was some reticence among members of the Committee to authorize any commercial company to use the Emblem or pictures of the sites for such purposes. On the other hand the Committee underlined the need to create a world-wide interest in the Convention and recognized the importance of publicity. The Committee therefore decided:
(a) that the World Heritage ...
The question was raised as to whether the Committee would authorize States Parties to the Convention to produce material bearing the Emblem such as postage stamps and postcards for publicity purposes and for raising financial contributions to the Fund. The Committee was of the opinion that States Parties were free to use the Emblem for such purposes, and could make additional voluntary contributions to the Fund by this means.