This document is a partial export of the World Heritage Policy Compendium


5    Policies Regarding COMMUNICATION

The World Heritage Convention encourages States Parties to strengthen the appreciation of the public for World Heritage properties and to enhance their protection through educational and information programmes.

The presentation and interpretation of World Heritage sites should, as set out in the Convention text, increase people’s awareness, understanding and appreciation of the need to preserve cultural and natural heritage, ensuring that future generations understand the values associated with this heritage and helping to increase stakeholders’ participation in the protection and presentation of heritage.

The Communication theme includes policies related to education, awareness raising, interpretation and use of the World Heritage emblem.

5.1    Education and awareness-raising

WHC-11/18.GA/11 Future of the World Heritage Convention
[The General Assembly adopted the Vision and Action Plan by Resolution 18 GA 11; the paragraph refers to the report]

9. "(…) Conservation and communication are complementary tasks. For World Heritage, increased awareness and knowledge of World Heritage objectives can increase commitment to conserve, engage with and support cultural and natural heritage sites (…)."

ANNEX I. List of documents and texts

WHC-11/18.GA/11 Future of the World Heritage Convention